Individual report Essay Example | Topics and Well Written Essays - 500 words - 4

Individual report - Essay Example any chooses to pursue one of the two types of the competitive advantage that is either via lower cost than its competitors then it can command greater section of the market and customers. The generic strategy gives a reflection of the choices that can be made by the company regarding the type of the competitive advantage and the scope of the market There are mainly three levels of international strategies that the Xiao mi Company uses namely corporate strategy, functional strategies and even business strategies. All these strategies focus on the international markets where they use cost leadership as the effective market strategies that they can use to explore and acquire greater market niche for their smart phones. The international strategies of the Xiao mi in the essence tries to define the business domain in which the firm can operate through recruiting foreign people, improving the R&D division and even through analysis of the factors that influence strong operation systems (Bruce, 2008). To meet the international standards, it is very important for the Xiao mi Company to answer quite different the many questions that form the major components of the business domain. These divergent answers should reflect the different corporate strengths and weaknesses and even different way that Xiao mi can use to assess different oppor tunities and threats that may be produced by the global economics and even the political environment. This theory tries to explain how Xiao mi can intensify their business activities in the foreign markets. In this set of model Xiao mi first gained a lot of experience from the domestic markets before they decide to move to the international markets to do international businesses of selling the smart phones making a gross sale of about 5 billion. Xiao Mi Company started their foreign operation by forming the agreement with the foreign intermediate or agents who are geographically in close countries to make people be aware of their products